Senior Content Writer

How you work
You do not write because content is needed. You write because you have something to say.
You start with research into the audience, market, client and message.
You understand that content lives within a broader system. You think about positioning, funnels, SEO and distribution without sacrificing creativity.
You write with clarity, intent and precision. You know when content should inform, activate or persuade.
You analyze what works and why. When content performs, you investigate the cause. When it does not, you adjust based on insight, not emotion.
You can clearly explain why you write something the way you do.
How we test
We test whether you think and write.
Not whether you can produce nice sentences.
Text without strategy is rejected.
Generic AI copy without a personal voice is filtered out instantly.
ChatGPT generated test assignments are identified effortlessly.
When this is not a match
You mainly write on intuition
You re...