Senior copywriter

Job Title: Senior Associate (Copy)
Location: Mumbai
Experience: 4–5 years in content or creative writing
About the Role
We’re looking for a Content Writer to create clear, compelling, and high-impact content across campaigns, websites, learner communications, and video storytelling. This role is ideal for a strong writer who is hands-on with AI tools and excited about building scalable, AI-native content workflows in a fast-growing Ed Tech environment.
Responsibilities
Write sharp, engaging copy for websites (landing pages, product pages, SEO content) , campaigns, product marketing, social media, and learner-facing communications.
Craft scripts, narratives, and storyboards for explainer videos, learning content, and promotional assets.
Actively use AI writing and video tools (Chat GPT, Jasper, Writesonic, Descript, Synthesia, etc.) to ideate, draft, optimize, personalize, and localize content.
Collaborate closely with design, video, marketing, and product tea...