Senior Copywriter

We're rethinking homes for how people really live, and we're looking for a
Senior Copywriter to join our
Brand
team to help shape the future of living—one thoughtful detail at a time. From strategy to storytelling, Marketing powers brand and business growth at Castlery. What you'll be doing: Content Strategy:
Possess good analytical skills to incorporate customer insights into creative ideas. Able to assess suitable marketing channel platforms that can effectively communicate creative ideas to target consumers. Concept Development:
Develop creative concepts and passionate in pitching ideas to internal stakeholders. Craft concepts that work in-line with business objectives, KPIs and budget. Execution:
Strong executional writing skills to adapt creative ideas into content that works across the marketing funnels. Independent in executing content for ad-hoc briefs/requirements and working with cross-teams to achieve completion. Content Guardian:
Champions the brand ide...