Job Description
We are seeking a Senior Creative Strategist to help drive e-commerce growth through high-performing creative strategy. This role blends creative leadership + performance analytics, owning the full paid media creative lifecycle—from ideation to production to performance reporting.
You will build and execute conversion-driven creative strategies across Meta, TikTok, Connected TV (CTV), and Linear, ensuring every creative concept is aligned with the brand's value propositions, customer insights, and direct response performance standards.
This is a high-impact role for someone who is equal parts storyteller, strategist, and operator—and who thrives in fast-paced performance environments.
Key Responsibilities
1) Paid Media Creative Strategy + Brand Alignment
- Develop a deep understanding of brand value propositions, customer personas, and positioning
- Translate product benefits into winning angles, hooks, and messaging frameworks
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