Senior Digital Marketing Specialist

About the role:
We are looking for a skilled senior digital marketer who can develop strong and
innovative digital marketing strategies using PPC across Google, Social media, and
other channels to drive traffic and generate leads.
As part of your role, you will be involved in implementing and monitoring digital
marketing campaigns across all digital platforms/networks along with planning the
campaigns with key stakeholders. Our ideal candidate is someone who can thrive in a
highly fast-paced environment and show results in campaign performance.

Responsibilities:
1. Plan and execute paid campaigns based on the target buyer persona.
Understand requirements, implement, and oversee all aspects of targeted,
competition-centric, digital campaigns.
2. Measure and analyze performance data of all digital marketing campaigns,
identify patterns and insights, and optimize ...