Senior Director, Brand

Cobo
Full-time Singapore, SG.01 Other-General
Posted:
March 03, 2026
Location:
Singapore, SG.01, Singapore

Job Description

Job Overview
We are looking for a Senior Marketing Leader to define and amplify Cobo's global brand. In this role, you will turn complex technology, security expertise, and regulatory credibility into a clear, differentiated, and compelling story that resonates across markets.
Your work will extend far beyond traditional marketing: shaping executive messaging, driving go-to-market effectiveness, strengthening partner credibility, and building long-term trust with institutional customers. This role operates at an intersection of company strategy, product evolution, and market perception, with close partnership with the executive team.
Job Description:
Brand, Positioning & Category Strategy
Define and continuously refine Cobo's global positioning, value proposition, and category narrative
Translate a complex product and regulatory landscape into clear, credible differentiation
Build long-term brand authority and trust with institutional and enterprise audiences
Ex...

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Job Overview

Job Type: Full-time
Location: Singapore, Singapore
Posted: March 03, 2026
Deadline: April 12, 2026