Senior Executive

Key Functions:

1. Product & Brand Management

2. Develop and implement marketing and branding strategies for house brand products.

3. Ensure consistent brand identity and positioning across all categories.
4. Coordinate with suppliers, designers, and internal teams to manage product launches and rebranding projects.

5. Monitor competitor activities, pricing, and market trends to identify growth opportunities.

6. Product Analysis & Performance Tracking

7. Conduct regular product performance analysis, including sales, margin, and inventory health.

8. Prepare monthly and quarterly reports on product category performance.
9. Identify slow-moving or underperforming SKUs and recommend corrective actions.

10. Use data insights to optimize product mix and pricing strategies.

11. Financial & ROI Evaluation

12. Calculate product margins, cost structures, and profit...