Senior Manager – CRM & MarTech

Sir H.N. Reliance Foundation Hospital & Research Centre

Full time Mumbai, Maharashtra Advertising, Marketing, Promotions, Public Relations, and Sales Managers

Posted:

June 02, 2026

Location:

Mumbai, Maharashtra, India

Job Description

Job Title: Senior Manager  CRM & MarTech (CDP + Microsoft Dynamics Journeys)
Department: Marketing

Role Purpose
Lead the hospitals CRM and MarTech stack to orchestrate patient journeys across channels (Email/SMS/WhatsApp/App), powered by a Customer Data Platform (CDP) and Microsoft Dynamics 365. Own segmentation, personalization, and automation that improve patient acquisition, retention, reactivation, cross-specialty referrals, and overall lifetime value (LTV) while maintaining DPDP Act compliance, TRAI/DLT messaging standards, and alignment with ABDM/NDHM data principles.

Role Responsibilities
1) CDP & Data Architecture
Design CDP schema mapping (Patient, Appointment, Encounter, Servic...
                

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Job Overview

Job Type: Full time

Location: Mumbai, India

Posted: June 02, 2026

Deadline: July 12, 2026