Senior Manager, Marketing Analytics

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The Marketing Analytics Head is expected to lead the analysis and reporting of business performance through an understanding of customer usage, behavior, and psyche through internal data – enabling the greater analytic, insighting, and strategy teams in empowering the Marketing Group and its teams in designing targeted solutions, programs, and campaigns.
The position is also tasked to spearhead the conceptualization and implementation of appropriate methodologies and study types depending on the business need/domain, ensuring that studies are aligned with the desired direction of the business.
it is also expected to have strong collaboration with Market Research and Growth Heads to deliver synthesized res...