Senior Marketing Performance

Senior Marketing Performance & Insights Analyst (IC)

Onsite/Night Shift

Role Overview
We are looking for a senior, hands-on individual contributor who owns marketing performance analysis and market insights end to end. This role focuses on turning digital, market, and customer data into clear, actionable recommendations that guide growth, go-to-market decisions, and KPI alignment. This is a true IC role with direct responsibility for analysis, dashboards, and insight delivery.

Key Responsibilities

• Analyze marketing performance using GA4, including traffic, engagement, conversion, cohort, and geographic trends
• Design and execute market research that blends qualitative and quantitative inputs
• Build and maintain dashboards and visual reports in Looker Studio or equivalent BI tools
• Define and track marketing and research KPIs aligned to business objectives
• Conduct market sizing, competitive analysis, and demand anal...