Senior Marketing Specialist - Digital Focus

Become a Senior Marketing Specialist with a digital focus at NRG Energy, driving marketing innovation and operational improvements through analytics and automation. This is your chance to make a difference.

NRG Energy seeks a detail-oriented individual to enhance cross-functional marketing efforts and optimize processes within a team atmosphere. In this role, you’ll execute promotional strategies, manage campaign insights, and contribute to AI projects that enhance workflows. Your analytical mindset and marketing automation expertise will be key to achieving growth objectives.

Key Responsibilities:
• Direct partnership campaigns, from strategy through reporting
• Document best practices to improve marketing processes
• Collaborate on content updates and manage Salesforce email launches
• Test and validate campaigns while analyzing performance metrics
• Support AI agent projects to streamline operations

Requirements: