Senior Marketing Specialist for Virtual Programs

Drive marketing excellence as a Senior Field Marketing Specialist, focusing on innovative virtual initiatives that accelerate customer engagement. Be a key player in regional marketing strategies.
This role involves managing recurring virtual marketing programs, including live demo sessions that foster customer connectivity and lead generation. You'll coordinate with cross-functional teams and track budget performance utilizing Salesforce and Excel. Your strategic execution will help optimize program outcomes while ensuring effective communication with stakeholders.
Key Responsibilities:
• Oversee implementation of virtual marketing initiatives
• Manage logistics and timelines with precision
• Analyze performance metrics using Salesforce reports
• Collaborate with Sales and subject matter experts
• Update program materials in sales platforms
Requirements:
• 3-5 years of experience in B2B marketing
• Expertise with webinars and marketing automation software...