Senior Performance Specialist - Digital Media

OVERVIEW:

A Senior Performance Specialist manages a portfolio of clients and digital media campaigns across multiple platforms. They drive digital strategy from campaign planning and execution to optimisation, analysis, and reporting. Acting as a technical expert, they provide guidance to clients and internal teams, ensuring campaigns deliver measurable business results. The role is client-facing and works closely with Client Services, Media Managers, Data & Analytics teams, and other stakeholders.

WHAT IS THE PURPOSE OF THE ROLE?
As part of the Paid Media team for the MENA market, you will specialise in Paid Performance Media, delivering digital campaign strategies across channels such as Google Ads, Meta, X, LinkedIn, Snapchat, TikTok, and others. You will leverage Looker Studio, GA4, and at least one GMP product (CM360, DV360, SA360) to support effective campaign activation, integration, and measurement.

You will partner with key regional clients to help ...