Senior Product Marketing Executive (Large Format Printer)
EpsonJob Description
Senior Product Marketing Executive (Large Format Printer)
To plan Go-To-Market (GTM) activities on assigned genres to generate leads and increase sales closure rate.
To manage tier 1 partner (distributor) and channel partners on marketing activities and PSI forecast.
To plan & communicate on Large Format Printer (LFP) sales and marketing programs. Identifying end users by segment assigned under responsibilities scope.
To conduct market research on competitor’s performance/activity and pricing
To forecast & prepare ISM file to Regional Head Quarter (RHQ) by monthly basis.
To communicate & plan with RHQ Product Manager (PM) for products & price related matters.
To implement sales and promotion activities to meet assigned LFP product sales target.
Able to conduct market analysis to identify new business opportunities, to establish and maintain contact with existing and potential customers.
To participate in ad...
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