Senior Regional Trade Marketing Manager - East

About the Role:

The main purpose of the role is to implement the Channel strategy and Below the Line activity plan on a regional level in collaboration with Sales and Marketing, in order to support the assigned region to achieve business objective.

Main Responsibilities:

1. Trade Marketing Implementation

• Responsible for implementation of major national POS (Point of Sales) activities;
• Define regional POS activities and make sure they are correctly implemented;
• Define promoter system, planning, approval, collecting and analyzing data on promoter availability; promoter management...