Senior Specialist, Content

Senior Specialist, Content & Strategy (Global Fintech Brand)
Full Time, Permanent Opportunity
Key Responsibilities:
Social Media Ownership & Expansion
Lead strategy and day-to-day operations across Instagram, Facebook, TikTok, and X, transforming market movements, investor behavior, and platform features into compelling, high-impact content.
Stay ahead of cultural and platform shifts, launching new concepts early and amplifying the ideas that demonstrate traction.
Apply a deep understanding of platform mechanics, trading audiences, and digital trends to convert relevance into long-term growth.
Develop rapid-testing programs to accelerate reach and engagement, iterating formats and narratives to maximise performance.
Content Direction & Effectiveness
Establish the overarching social content roadmap, defining priorities, playbooks, and scalable creative systems.
Use analytics to refine storytelling, channel strategy, and distribution approaches, ensuring the...