市场传讯总监/经理 Director of MarCom/Manager

**Description:**

1. 确保酒店对有关定位、促销、公司形象和其他相关活动的适当到位宣传。

To maximize targetedpublicity and coverage of the hotel’s positioning, promotional programs,corporate image building and other relevant activities.

2.评估酒店对广告的需求和发布机会、对于和当地媒体合作进行的活动需事先征得市场销售部行政总监的同意。

To assess advertising needsand opportunities for the hotel and obtain initial approval of local mediacampaign proposals from the EAM-Sales and Marketing.

3. 协助确保所有酒店广告和材料（本地餐饮，水疗中心和招聘等）标准一致并且符合凯悦品牌标准。

To ensure all hoteladvertising and collateral (local Food and Beverage, Spa, recruitment, etc.)are of consistent high standards, and that they comply with Hyatt’s brandstandards.

4.与市场收益分析师紧密合作，优化使用目标市场的相关信息，包括客人资料、行为习惯和市场传计划收益及评估。

To closely work with RevenueManager to maximize use of relevant data including customer profile, behavior,and yield for the planning and evaluation of marketing communications.

5.适当时候对主要客源地进行重要主流媒体拜访。

Key feeder market Media ...