Social Analytics Manager - 12 Month Contract
Loblaw Companies LimitedJob Description
Why This Role is Important
We are seeking a highly strategic and analytically driven Manager, Social Analytics to lead measurement, insights, and data strategy across social. This role is critical in transforming social from a reporting function into a decision-making engine that drives business impact.
As the enterprise Subject Matter Expert, you will connect social performance to broader marketing and business outcomes, turning data into clear, actionable insights that inform content, community management, and brand strategy.
You will play a key role in building a standardized, scalable analytics ecosystem, ensuring social signals (engagement, sentiment, community) are fully leveraged to drive brand equity, cultural relevance, and growth.
What you’ll do
- Lead the measurement, analysis, and reporting of social performance across organic channels, aligned to business objectives
- Define, evolve, and standardize KPIs that mo...
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