Social Media Ads Specialist

We are looking for a results-driven Social Media Ads Specialist with strong experience in running paid campaigns and managing Shopify-based e-commerce stores.

The ideal candidate should know how to plan, launch, optimize, and scale ads on Meta platforms and use supporting tools to improve conversions and ROAS.

Key Responsibilities

• Plan and run Facebook & Instagram (Meta) ad campaigns
• Optimize ads for sales, leads, and engagement
• Manage and optimize Shopify store performance
• Set up and manage Meta Pixel & Conversions API
• Create and test ad creatives (images/videos)
• Analyze performance (CTR, CPA, ROAS) and scale winning ads
• Run retargeting and lookalike campaigns
• Coordinate with design/content team if needed

Job Type: Full-time

Work Location: In person