Social Media Manager

Mission of the Role

Grow our social audience, expand engagement, and craft content that aligns with our inner work ethos — while building hype leading up to the Movie Screening.

Key Responsibilities

Content Strategy & Execution

• Plan, create, and publish daily posts across TikTok, Instagram, and YouTube Shorts.
• Translate inner work and transformation themes into compelling short-form video content.

Trend Monitoring

• Identify viral trends, sounds, and storytelling formats relevant to personal mastery and transformation.

Platform Optimization

• Write strong hooks, captions, and CTAs.
• Select visuals and hashtags that maximize reach and retention.

Community Engagement

• Respond to comments and DMs daily.
• Build meaningful interactions within our community.

Analytics & Reporting

• Track audience growth, re...