Social Media

Job Responsibilities

• Responsible for the overall operation of the official We Media account of the platform, including content planning, publishing, maintenance, and data review
• Output content around the core business of the platform (products, events, welfare activities, player ecosystem)
• Develop differentiated content strategies based on different platform characteristics
• Plan and execute game-related content (new game launch, event promotion, player stories, game interpretation, etc.)
• Collaborate with operations, marketing, and product teams to promote content dissemination
• Track industry and platform hotspots and respond quickly
• Monitor exposure, interaction, conversion and other data and continuously optimize
• Maintain player interaction, increase active level and stickiness
• Manage official social media accounts of the gaming platform
• Create content around games, events, promotions, and ...