Solutions Marketing Lead

DUTIES AND RESPONSIBILITIES:

• Develop and implement marketing plans that align with business goals and target audience needs.

• Conduct in-depth research on industry trends, customer pain needs, emerging technologies, and competitive landscapes

• Plan, execute and optimize multi-channel marketing campaigns together with other marketing teams and internal stakeholders.

• Monitor campaign performance and adjust strategies accordingly to meet KPIs. Prepare detailed reports and presentations.

• Ensure cohesive brand messaging and positioning across all marketing channels.
• Identify new market opportunities and tailor marketing strategies to address customer needs

• Analyze competitor's strategies to position the company's solutions effectively.

• Work closely with the sales team, internal stakeholders and third-party vendors to develop sales enablement tools and customer engagement initiatives, ...