Strategic Demand Director CE

This role is a critical member of the Cluster leadership team with responsibility for driving the strategy and implementation of the demand function for the business, unlocking category growth in the marketplace to drive long term sustainable growth.



As line manager of one of the biggest teams in the unit, the leader has a critical role to develop, manage and grow talent for the unit. The role is responsible for Category Pillar including Perfect store, then Portfolio, Activation, Strategic revenue management and Media in the unit.



It plays a critical role in driving the One Demand agenda both in the cluster as well as in the region by actively working with the regional Marketing and Sales teams. Plus ensuring the voice and needs of the cluster are heard in the Regional Leadership forums.



What will be your key responsibilities?



· Leadership of the Demand unit team;



· Accountable for the catego...