Strategic Performance Marketing Manager

Join Martell Group as a Strategic Performance Marketing Manager, driving demand generation and optimizing acquisition channels. Your expertise will turn attention into high-quality leads and revenue.

In this key role, you will manage demand generation across Martell Media and Pink Skirt Project. Leveraging your skills in paid media and funnel analytics, you will build and refine systems designed for effective scaling and measurable results. You'll be the driving force behind campaigns with clear revenue alignment.

Key Responsibilities: • Lead paid acquisition across various digital platforms • Optimize marketing budgets and enhance targeting strategies • Build and maintain effective lead generation funnels • Translate sales feedback into compelling marketing insights • Develop integrated monetization flows tied to audience growth

Requirements: • Proven experience in performance marketing and paid channels • In-depth knowledge of key metrics like CPL and MQL •...