Tiktok Marketing Specialist

What You’ll Do

We are looking for a data-driven Performance & Marketplace Growth Manager to own paid acquisition, TikTok Shop growth, and key marketplace initiatives across Shopee and Lazada. This role will play a critical part in driving traffic, conversion, and GMV through performance marketing, LIVE selling, creator partnerships, and continuous optimization across the full funnel.

Key Responsibility Areas

Performance Marketing

• Plan, execute, and optimize paid acquisition campaigns across Meta, Google, TikTok, and other relevant platforms
• Own performance metrics including CAC, ROAS, CTR, CVR, AOV, and LTV
• Manage media budgets and provide regular performance reporting and insights
• Collaborate with creative teams to develop high-performing ad concepts and formats

TikTok Shop

• Own the TikTok Shop growth strategy, driving traffic, conversion, and GMV
• Manage TikTok Shop...