TikTok Shop - Core Seller Growth Program Manager

Global E-Commerce's Governance and Experience (GNE) is a global team responsible for ensuring a safe and trustworthy marketplace for not only our buyers, but also our sellers and creators. Our mission is to create the most trustworthy E-commerce platform with a delightful service experience. Within GNE, the Service Support Centre (SSC) provides customer service for Buyers, Sellers, and Creators across the globe. This role owns the end-to-end strategy and execution for acquiring, activating, and early-monetizing high-potential SMB sellers. The role defines seller segmentation, conversion funnels, success metrics, and decision gates, adapting global best practices to local markets. Role & Responsibilities: - Own the end-to-end strategy and program design for High-potential SMB seller acquisition and early incubation, benchmarking best practices from other markets and adapting to LATAM markets.
- Design seller segmentation, conversion funnels, and phased targets across Acquisition → Ac...