Toronto Earned Media Specialist

Shape impactful media strategies as the Earned Media Manager at Weber Shandwick in Toronto. Engage with lifestyle and food & beverage brands to create compelling stories that resonate.
This role demands a passionate Manager with a deep understanding of consumer trends and media outreach. You'll work on high-profile campaigns, nurturing relationships with influencers and generating engaging content. Collaborating closely with clients and creative teams, you will help drive innovative media strategies that captivate target audiences.
Key Responsibilities:
• Develop integrated media strategies tailored for clients
• Build strong influencer relationships and campaigns
• Draft engaging content and pitch compelling stories
• Collaborate with internal teams and clients effectively
• Monitor industry trends to identify new opportunities
Requirements:
• Bachelor’s Degree in Marketing or related field
• 4-6 years of experience in Public Relations
• Solid media re...