Trade Marketing Assistant

Responsibilities:

• Assist in planning and executing trade marketing campaigns and promotions.
• Manage the production and distribution of marketing materials, including POS displays, brochures, and signage.
• Conduct research on customer behavior, market trends, and competitor activities.
• Ensure effective in-store merchandising, promotional execution, and compliance with brand guidelines.
• Coordinate closely with retailers, wholesalers, and distributors, including joint promotions with channel partners.
• Monitor, track, and report trade marketing expenses.
• Evaluate campaign performance, prepare ROI reports, and recommend improvements.
• Collaborate with sales and marketing teams to align strategies and support product launches and promotional initiatives.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum 2 years' experience in trade ma...