TRADE MARKETING MANAGER: FMCG

We are seeking an experienced, commercially driven Trade Marketing Manager to lead the development and execution of channel and customer marketing strategies across the UAE. The role is responsible for translating brand and category strategies into winning in-market execution plans that drive sales, market share, visibility, and shopper engagement. The ideal candidate will serve as the link between sales and marketing, ensuring strong execution of promotions, launches, merchandising initiatives, and channel plans across modern trade, traditional trade, wholesale, and e-commerce.

• Develop and implement trade marketing strategies aligned with overall brand and commercial objectives.
• Build annual trade marketing plans by channel, customer, and category to support business growth.
• Work closely with sales teams to develop customer-specific activation plans, promotions, and visibility initiatives.
• Lead in-store execut...