Trade Marketing Manager

The Trade Marketing Manager – F&B is responsible for negotiating brand visibility with key department store partners (Liverpool, Sears, and Sanborn’s), planning and executing the promotional calendar, developing sales growth strategies, organizing brand events, and analyzing the market and competitive landscape. This role aims to maximize commercial impact and strengthen the presence of CHANEL and its distributed brands across all retail channels.

Acting as a strategic partner to Sales, Marketing, Visual Merchandising, and Retail Education , the Trade Marketing Manager ensures that all brand activations and point-of-sale initiatives are executed with excellence and aligned with CHANEL’s global standards and local objectives.

Key responsibilities

Brand Visibility Negotiation

• Negotiate preferential placement, in-store displays, and POP materials with retailer partners.
• Present proposals for brand activations...