Trade Marketing Manager

Overview

Trade Marketing Manager oversees Marketing activities and develops Category Review of Retail Trade Area.

Responsibilities

• RTA special projects
• Marketing consultant for SMM
• Category performance

RTA Marketing Plans

• Develops and evolves activation programs
• Plan, evaluate, and oversee execution of promotional and visibility activities within the region in cooperation with relevant cross functional teams (includes but not limited to approval of merchandising materials/novelty items used by the stores/color proofing) to achieve maximum returns
• Monitors progress of each region, region’s top-line business results
• Ensure On Time, In Full execution of all trade programs

Trade Marketing Process and Solutions with External and Internal Customers to Grow Categories

• Monitors, develops, and improves processes to link all Marketing activities with the activi...