Trade Marketing Officer

The Trade Marketing Officer leads the development and execution of trade marketing initiatives that translate brand strategies into effective in-market activations. The role works closely with marketing, commercial, and operations teams to ensure that customer-focused programs are implemented effectively across key channels. This position also leverages market insights, shopper behavior, and performance data to drive category growth, strengthen brand presence at the point of purchase, and support the achievement of business objectives.

What You'll Do:

• Translate brand strategies into effective below-the-line (BTL) activations that drive conversion at the point of sale and support category growth.
• Work closely with Marketing and commercial teams to ensure brand initiatives are executed effectively across both offline and online customer touchpoints.
• Support the achievement of sales and growth targets by deve...