Tzield - Customer Activation Lead - SH

This role is responsible for developing and executing comprehensive patient-centric strategies for Tzield in the China market, with a focus on Type 1 Diabetes (T1D) patient education, engagement, and support programs.

**Key Responsibilities**

**Strategic Planning & Execution**

+ Develop and implement integrated patient communication strategies and tactical plans for Tzield, aligned with overall brand strategy and business objectives
+ Design patient journey mapping and identify key touchpoints for intervention and engagement throughout the patient lifecycle
+ Lead the development of annual patient strategy roadmap with clear KPIs and measurable outcomes
+ Monitor market trends, patient insights, and competitive landscape to continuously optimize patient strategies

**Patient Education & Disease Management Programs**

+ Design, develop, and execute comprehensive patient education programs focused on T1D awareness, early detection, and ...