UI/UX Design Specialist SG

Responsibilities:

Product Design Leadership

• Set the design vision and strategy for the new consumer banking products. 
• Champion user-centered design principles and advocate for the importance of design within the organization. 

User Research and Insights 

• Develop a deep understanding of customer needs, behaviors, and pain points. 

Design Strategy and Planning

• Define and execute a comprehensive design strategy that aligns with business goals and customer needs. 
• Create user personas, user flows, and customer journey maps to guide the design process. 

Product Design 

• Conceptualize and design intuitive, visually appealing user interfaces for web and mobile applications. 
• Create wireframes, prototypes, and high-fidelity designs that emphasize usability and accessibility. 
• Ensure consistency in design elements and maintain a cohesive visual i...