UM - Digital Planner

Mediabrands
Full-time Milan, Lombardy Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Posted:
February 22, 2026
Location:
Milan, Lombardy, Italy

Job Description

Position Summary

We are looking for a Digital Media Planner to join UM Digital team in Milan.

Key Responsibilities

  • Develop and manage digital media plans ( planning and buying)
  • Manage the day-to-day implementation and optimization of campaign activities: biddable, programmatic and direct deals.
  • Manage campaign authorizations, budgets, and reconciliation process
  • Manage the day-to-day relationship with the clients
  • Pre and post-campaign analysis
  • Digital media strategy development guided by the digital media partner
  • Interact daily and maintain rapport with digital media publishers
  • Interact daily and maintain rapport with EMEA UM team in order to manage planning and strategy for our international clients
  • Interact daily and maintain rapport with the IPG Mediabrands business units, local and global: Biddable, Programmatic, AdOps and Data&Tech
  • Building productive working relationships ...
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    Job Overview

    Job Type: Full-time
    Location: Milan, Italy
    Posted: February 22, 2026
    Deadline: April 03, 2026