Vice President - Performance Marketing

Nestasia is looking for a VP - Performance Marketing who will have the end-to-end responsibility for building and delivering a predictable and scalable customer acquisition strategy. The VP – Performance Marketing has to spearhead the marketing strategies and be able to plan and execute those while supporting a team.

Note: This is a hybrid role requiring presence in Kolkata (Head-Office) for 10 days every month, with the remaining 20 days working remotely.

Duties and responsibilities

• Creating and executing a strong performance marketing strategy& execution plan
• Own the strategy for all media: paid search, paid social and organic campaigns (AdWords, Facebook, LinkedIn, SEO) from conception to execution.
• Be responsible for creating reports and provide analysis around ROI, campaign performance, conversion patterns and website traffic to help optimize all campaigns.