Viral Nation Senior Strategist - Performance Marketing

Join Viral Nation as a Senior Performance Marketing Strategist and lead initiatives to enhance brand engagement through innovative media strategies. Shape marketing efforts with a focus on social platforms and analytics.

This role is ideal for an experienced strategist who will guide the overall performance marketing direction for key clients at Viral Nation. You will leverage your expertise in channels like TikTok and Google to develop full-funnel strategies that drive measurable results. Collaborating with media buyers and account teams, you will ensure the execution of effective campaigns that resonate with modern consumers.

Key Responsibilities: • Develop comprehensive paid media strategies focusing on scalability • Guide strategic planning for high-priority client accounts • Implement advanced strategies across TikTok and other platforms • Serve as the key voice in strategic client conversations • Conduct research to inform media strategies and audience goals