Web Developer

About the job Web Developer
Core Responsibilities
1. Website Development & Maintenance
Build, update, and maintain marketing website pages and CMS content
Implement design-approved layouts; ensure responsive behavior across desktop and mobile
Maintain website speed, mobile usability, Core Web Vitals, and technical SEO hygiene
Manage website versioning (major/minor/patch) and maintain deployment documentation
Ensure staging-to-production workflow discipline — no direct production edits
Support website refreshes, redesigns, and content migrations as required
2. Landing Pages & Campaign Execution
Develop campaign landing pages, product pages, event pages, and lead magnet pages
Set up thank-you pages, demo request flows, and form-based conversion paths
Support A/B test variants and CRO implementation as directed
Ensure all campaign pages are live, tested, and tracked before campaign launch
3. Forms, Lead Routing & Conversion Tracking ...